How Online Gambling Sites Reappear After Getting Blocked in Indonesia
How Indonesia Blocks Online Gambling
1. DNS Blocking
- The Ministry of Communication and Information Technology (Kominfo) regularly updates its blacklist of gambling websites.
- ISPs (Internet Service Providers) are required to block access to these domains at the DNS level.
2. IP Address Blacklisting
- Some IPs hosting known gambling sites are directly blocked.
- However, since many use shared hosting or CDNs (like Cloudflare), this isn’t always effective.
3. Search Engine Deindexing
- The government sometimes requests search engines like Google to deindex known gambling sites from Indonesian SERPs.
4. Content Filtering
- Indonesian ISPs deploy filters that block certain keywords and content patterns associated with gambling.
🎰 How Online Casinos Come Back With New Domains
Despite the government’s efforts, gambling operators use several tactics to stay online:
1. Domain Switching (Domain Rotation)
- When a domain like
domtoto.com
is blocked, they switch to something likedomtoto123.net
,domtoto88.xyz
, etc. - These are mirror sites (clones) of the original and are often prepared in advance.
2. Use of Generic or “Harmless” Names
- New domains often use neutral-sounding or unrelated terms to avoid detection (e.g.,
slotterasia.com
,joyklik.xyz
, etc.).
3. Cloudflare Protection
- Many use Cloudflare to hide real IP addresses and avoid direct server-level blocks.
📈 How Online Casinos Use SEO & Backlinks to Regain Ranking
Online gambling sites often get back to the top of Google using aggressive SEO techniques, especially backlink building:
1. PBNs (Private Blog Networks)
- Operators maintain or rent large networks of blogs and expired domains.
- These are used to point backlinks to the new casino domain, mimicking organic popularity.
2. Guest Posts and Paid Links
- Articles are published on high-DA (Domain Authority) websites with anchor text like “slot online terpercaya” linking to the new domain.
3. 301 Redirect Chains
- Old domains may be redirected to new ones to pass on link juice and authority.
4. Keyword-Stuffed Landing Pages
- The new domain is quickly filled with keyword-rich content targeting “slot gacor hari ini,” “casino online Indonesia,” etc.
5. Use of Backlink Packages
- They often buy backlinks in bulk from SEO marketplaces (e.g., 100 EDU/GOV links, forum profiles, blog comments, etc.) to boost rankings fast.
6. Social Signals and Fake Engagement
- Social media profiles are used to generate traffic and backlinks.
- Some even use bot traffic to simulate popularity.
⚠️ Why This Matters (And How Indonesia Responds)
- The cat-and-mouse game continues: every time Kominfo blocks domains, more appear within hours or days.
- Indonesia has started using AI-based web crawlers to automatically detect and report gambling sites faster.
- Telegram and WhatsApp groups are also monitored, where gambling operators share the latest active domains.
🔄 Summary: The Cycle
- 🇮🇩 Indonesia blocks a gambling domain.
- 🎲 Online casino switches to a new domain (with minimal changes).
- 🔗 They rapidly build backlinks and promote the site.
- 🔍 Google reindexes and ranks the new domain.
- 🚫 Indonesia eventually blocks it again — and the cycle repeats.